What makes YouTube a great channel? Should you advertise on YouTube? You might want to consider it as it's the world's second most popular website, drawing 2 billion logged-in visitors every month. YouTube marketing has grown significantly in popularity over the past...
The High Road Agency’s New Custom SEO Solution Drives More Traffic and Sales for your Business What is Search Engine Optimization (SEO), and do you need it? You do if you want your business to reach new heights of success. Search Engine Optimization gives your website...
Long-time partner Frontier Health Foundation introduced its new #ImpactStigma campaign that continues the fight to eradicate stigma within the community. High Road worked closely with the Foundation team to create a new user-friendly site that delivers a fresh, new...
2020 Marketing Story Is All About Pivoting Way back in January – long before the world slowed to a crawl due to the COVID-19 pandemic – the marketing industry was booming. Many companies had determined their advertising plans before 2019 ever ended, and their new...
Partnering with First Priority Marketing, we worked with the Shenandoah Valley Travel Association to freshen up their brand and launch a new website that enables visitors to choose their adventure when visiting the valley. First Priority Marketing is a sister company...
In response to the COVID-19 pandemic, Symphony of the Mountains had to modify its schedule but continues to find a way to bring light and depth to a new music season, its 74th since debuting in 1946. With several months left in 2020, SOTM is offering six free outdoor...
Ready To Mask Up With Your Company Logo? We Can Help! Wearing a mask used to be something you did only at Halloween or maybe at a masquerade ball. These days, though, most folks have made them a vital part of their everyday look. Thanks to the COVID-19 pandemic,...
What is Geofencing and How Can It Help Your Business? As mobile phone usage continues to grow by leaps and bounds (nearly 77 percent of Americans own one), so does mobile marketing. Geofencing is an incredibly powerful way to harness the power of location-based...
2020 has proven to be a challenging year for everyone, particularly nonprofit organizations. However, Charlotte Community Foundation (CCF) wanted to acknowledge that as a community, Punta Gorda was able to remain strong and resilient and work together for everyone’s good. To celebrate, CCF created the “End of Year Cheer” by decorating their outdoor courtyard with lights and a tree.
