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How Do You Communicate?

How Do You Communicate?

My 16 month-old son is learning lots of new words these days. Yesterday we were reading one of the little blue truck books, and he learned the word taxi, which he repeated over and over again. He can say apple. He has recently discovered how delicious pineapple is as...

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A New Perspective

A New Perspective

The Blue Ridge Parkway is one of my favorite places in our region and I typically visit every year to take in all of the beautiful fall color of our region. My visit a few weeks ago, however, was a little different; I was observing my surroundings from about 300 foot...

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Putting Your Pen to Paper

Putting Your Pen to Paper

Early last year, we were contracted to redesign a website for a large multi-national corporation. Our design directive was to keep the aesthetics basically the same but to improve the navigation and administrative elements. In the middle of one of our design meetings,...

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It’s All In A Name

It’s All In A Name

I recently heard about a new retro arcade opening in downtown Johnson City called Silverball City.  As soon as I read the name, I was immediately transported back to a world filled with Pac-Man, Donkey Kong, and Galaga. The memories all came rushing back. Roller...

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Is Web Design Dead?

Is Web Design Dead?

Ah, web design. The ubiquitous practice of creating a website. An activity that you can do yourself with open-source tools or that you can spend more than it cost to build your house and furnish it. And a profession that was deemed to be secure because, well let’s...

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Photo credit: Johnson City Aerial Photography

FEATURED WORK

"Make Your Mark" Book Layout

In November 2020, The High Road Agency was asked to be part of an exciting endeavor – one of our client’s first books! And with our help, Jose Castillo, co-owner of Spark Plaza, recently released “Make Your Mark,” a children’s book.