Nearly all companies have a logo and a few brand elements that they include on their building, business cards or website – but all too often, other branding and marketing…
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Recently, I was in Dallas to attend a board meeting for a non-profit that I have the honor of serving on. During the meeting, we were talking about…
Seth Godin writes, “Great stories are rarely aimed at everyone. Average people are good at ignoring you. Average people have too many different points of view about life and average…
Local influencers are a growing option for marketers looking to elevate their brand. I know we all want that celebrity endorsement from Taylor Swift or Oprah, however those expectations and…
Marketing strategies are unique, and they should be, as each business is unique. Your business has certain characteristics that have to be exploited on an individual basis. However, there are…
Top 5 Marketing DO’s Marketing strategies are unique, and they should be, as each business is unique. Your business has certain characteristics that have to be exploited on an individual…
In the age of digital communication, it can be easy to send a quick, terse reply, use multiple exclamation points, ALL CAPS, or type a short irrelevant subject line and click “SEND” before…
You might have noticed that around the 25th of May, your inbox was flooded with updated privacy notices from websites that you use every day and some that you used…
Domain names can be a stock-in-trade for many people and companies. Brokers can generate millions of dollars a year buying and trading domain names to the highest bidder. Most tech…
Last month I had the chance to spend some vacation time in Utah exploring many #BeUtahful places. The difference in scenery that a few hours drive can make from Salt…