Have you ever found yourself heading one direction and then within minutes your world is turned upside down and you are in a completely foreign land trying to find...
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We all know you love Pumpkin Spice Season, and just like this luscious beverage, launching a marketing campaign that promotes your brand across different seasons can be quote beneficial to…
Nearly all companies have a logo and a few brand elements that they include on their building, business cards or website – but all too often, other branding and marketing…
Recently, I was in Dallas to attend a board meeting for a non-profit that I have the honor of serving on. During the meeting, we were talking about…
Seth Godin writes, “Great stories are rarely aimed at everyone. Average people are good at ignoring you. Average people have too many different points of view about life and average…
Local influencers are a growing option for marketers looking to elevate their brand. I know we all want that celebrity endorsement from Taylor Swift or Oprah, however those expectations and…
Marketing strategies are unique, and they should be, as each business is unique. Your business has certain characteristics that have to be exploited on an individual basis. However, there are…
Top 5 Marketing DO’s Marketing strategies are unique, and they should be, as each business is unique. Your business has certain characteristics that have to be exploited on an individual…
In the age of digital communication, it can be easy to send a quick, terse reply, use multiple exclamation points, ALL CAPS, or type a short irrelevant subject line and click “SEND” before…