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Type Psychology

Type Psychology

Every font has a unique personality and usage. While working on a brand or project, it’s important to know which matches the communication tone you’d like to use. Serif fonts portray a different personality than sans serif. Check out the infographic to learn more...

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Storytime

Storytime

Do you like a good story? I know my son sure does. He is 3, and pretty much every morning at breakfast now, we have gotten into a routine. As he is eating his breakfast at the table, he wants me to sit down beside him and tell him stories. So as he eats his eggs and...

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Be Harmony

Be Harmony

I have a good friend who loves to debate. He thrives in the context of heated discussion and tension. For him, it's almost as if the world is not quite right if everyone is happy and getting along. I don’t know that I would say that he incites controversy, but he...

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Photo credit: Johnson City Aerial Photography

FEATURED WORK

"Make Your Mark" Book Layout

In November 2020, The High Road Agency was asked to be part of an exciting endeavor – one of our client’s first books! And with our help, Jose Castillo, co-owner of Spark Plaza, recently released “Make Your Mark,” a children’s book.