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Advertising?

Strategy?

Your Website?

Branding?

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take the high road

our

Wheelhouse



video

storyboarding
scripting
production



web

development
content creation
ux/ui



creative design

identity
digital
print

search engine marketing

strategy
reporting
leads



geofencing

super targeted
local
wizardry



targeted advertising

strategy
graphics
implementation



social media management

strategy
content
graphics



public relations

strategy
communications
customized



promotional products

custom
strategic
on budget



reputation management

reviews
insights
credibility

co-op

strategy
fund management
reporting

see our work

Photo credit: Johnson City Aerial Photography

FEATURED WORK

"Make Your Mark" Book Layout

In November 2020, The High Road Agency was asked to be part of an exciting endeavor – one of our client’s first books! And with our help, Jose Castillo, co-owner of Spark Plaza, recently released “Make Your Mark,” a children’s book.

View the Project

Meet the Team

a few partner

Testimonials

"High Road has been very responsive to our needs and they always have a 'can do' attitude. They have helped us with many things from crafting messaging for public announcements, to advertising campaigns, to facility appearance, and many things in between. The professional style they bring to their design work is very appealing and they have been instrumental in supporting us we have grown. If we have a budget for a project they are diligent to get max output from that investment. Thank you to High Road!"

Matt Jones

Owner

"The High Road Agency is one of the best businesses in the Tri-Cities. The High Road Team always goes above and beyond to help their clients, and they are one of the easiest agencies to work with on projects. We have been working with High Road for over five (5) years and they have helped us execute many projects and campaigns successfully throughout the years."

Kim Davis

Director of Marketing

"The staff at High Road is knowledgabe about the communities they serve and work well to make sure our goals and marketing are reaching the people we want to reach. I appreciate their positive can/do, let’s try approach to our organization."

Lucy Fleming

Fun Fest Director, Retired

"Our company has been using High Road for several years and their services and efforts have really grown our online and professional presence. Staff is friendly and helpful. Would recommend them to another company."

Jessica Claman

Office Manager

Video

storyboarding | scripting | production

Tell your story and captivate your audience. Whether your goal is to promote a particular product, service, or your overall brand, video can simply and effectively accomplish your goal. A marketing video is an ideal way to get your elevator pitch out there and let it bring in leads.

Get Started Our work

Web

development | content creation | ux/ui

Gone are the days when a quick scan of the phonebook would let your customers know where to find you. Now, they Google you, and if they can’t find you there, chances are they’ll take their business somewhere else. A digital presence is crucial to having a successful business in the 21st century.

Get Started Our work

Creative Design

identity | digital | print

We can breathe new life into your brand. We have a team of talented designers who will dive into your brand, get a feel for your style, and develop whatever creative you may need. Logo design, Digital ads, Print ads, GIF design, the list goes on…

Get Started Our work

Search Engine Marketing

strategy | reporting | leads

We all know how crucial it is to be on the first page of Google. We can make sure you’re there. With search engine marketing, you’ll get detailed reporting and qualified leads.

Get Started Our work

Geofencing

super targeted | local | wizardry

If you're looking for a creative way to market your business or product, geofencing can be extremely effective. Utilizing GPS to create a virtual geographic boundary, geofencing enables software to trigger a response when a mobile device enters or exits a specific geographical location, resulting in more sales, engagement, etc.

Get Started Our work

Targeted Advertising

strategy | graphics | implementation

Your message may be the best out there, but if it’s not reaching the right people, it won't help you. Through extensive research of your brand and your target audience, we will deliver a message that speaks to them right where they are.

Get Started Our work

Social Media Management

strategy | content | graphics

According to AdWeek, 47% of Americans say that Facebook is their No. 1 influencer of purchases. Not only does social media add a humanized element to your brand, but it also creates a two-way street for conversations with your customers.

Get Started Our work

Public Relations

strategy | communications | customized

The High Road Agency has a passion for launching brands, products, and events and offers customized public relations programs that will enable our partners to reach their desired goals. We develop strategic communications and message planning, along with social media, media relations, and communication crisis strategies, while also providing media training, collateral materials, product launches, and event management.

Get Started Our work

Promotional Products

custom | strategic | on budget

Did you know? Adding a promotional product to the media mix increases the effectiveness of other media by up to 44 percent. Promotional products are effective and fun. Whatever you want, we can find it at a fraction of the cost that other providers can. We go directly to the manufacturer, getting the best deals.

Get Started View Products

Reputation Management

reviews | insights | credibility

The objective of the High Road Agency’s reputation management services is to build and maintain a positive online reputation in search results by managing customer reviews, mentions, and online listings. We can help identify negative information about you or your brand and reduce and eliminate those results, while also promoting quality content that can improve your image.

Get Started Our work

Co-Op

strategy | fund management | reporting

We are here to take the headache out of managing your co-op marketing. We can work along side your team to manage your co-op funds as well as communication and reporting to your co-op administration.

Get Started Our work