![sleigh of cheer](https://thehighroadagency.com/wp-content/uploads/2020/12/sleigh-of-cheer.jpg)
End of Year Cheer
2020 has proven to be a challenging year for everyone, particularly nonprofit organizations. However, CCF wanted to acknowledge that as a community, Punta Gorda was able to remain strong and resilient and work together for everyone’s good. To celebrate, CCF created the “End of Year Cheer” by decorating their outdoor courtyard with lights and a tree.
Project summary
The Charlotte Community Foundation (CCF), located in Punta Gorda, FL, serves as the community’s center for philanthropy by supporting and working with other nonprofit organizations.
2020 has proven to be a challenging year for everyone, particularly nonprofit organizations. However, CCF wanted to acknowledge that as a community, Punta Gorda was able to remain strong and resilient and work together for everyone’s good. To celebrate, CCF created the “End of Year Cheer” by decorating their outdoor courtyard with lights and a tree.
They invited the community to tour their campus and courtyard and to take family pictures in front of the beautiful tree and other decorations. It was important for CCF to share their story with everyone who visited the “End of Year Cheer” display. In order to ensure that the CCF story was communicated, The High Road Agency designed signage that was displayed throughout the courtyard. Each sign provided a brief snapshot of the successes and the story of CCF in 2020.
“Connecting People Who Care with Causes That Matter” is the mission of the Charlotte Community Foundation,” said Justin Brand, Director of Community Engagement. “It was incredibly important that we, as a Foundation, do something special and unique for our community to enjoy this holiday season by connecting our donors with a way to support local nonprofit agencies.”
Over the last several years, HRA has been happy to have had the opportunity to provide CCF with additional marketing tools to help tell their story and serve the community of Punta Gorda, FL.