SWVA Tourism Awards

Celebrating the Outstanding Work in the Tourism Industry

Friends of Southwest Virginia discovered a need in their region. A need to recognize the outstanding work and contributions in advancing the Southwest Virginia Tourism Industry.  Because of this, a new awards program was created – the Southwest Virginia Tourism Awards – and High Road played a key role in making it happen.

We created the awards branding, developed the conference website, wrote the press release, provided event management, photographed the program, designed the awards program, and provided a variety of graphics. 

The Tourism Awards were open to tourism organizations, tourism and economic development individuals, and tourism-related businesses located within the 19 counties of the Southwest Virginia region.

“Taking time to celebrate the contributions and accomplishments of our tourism partners is important,” said Kim Davis, executive director of Friends of Southwest Virginia. “Tourism is one of the key economic drivers in Southwest Virginia, and we are pleased to recognize these incredible leaders who work hard every day to showcase and market our region to travelers.” 
 
Southwest Virginia tourism professionals submitted nearly 60 nominations. Winners were chosen after a panel of tourism industry professionals from across the Southeastern United States, and one judge from England reviewed and judged each entry.  

Website Design

HRA built a new and visually inviting website for the Reignite Tourism Summit, along with a section for the awards, helping the client promote the event.

Awards Logo

Awards Program

Social Graphics

Event Photography

HRA was onsite during the event to take professional photography of the awards ceremony and winners.

Related Posts

Women In Old Time Music

Women In Old Time Music

The High Road Agency was honored to have created a website for the Birthplace of Country Music Museum’s newest exhibit, “I've Endured: Women In Old Time Music.” Through thought-provoking photography, videos, and interviews, the popular exhibit’s website invites...

What If? Southwest Virginia

What If? Southwest Virginia

This video was produced for Friends of Southwest Virginia, entitled “What If? Southwest Virginia.” Created as a social media piece that features dozens of photos from Southwest Virginia based on the theme of “If SWVA Was A…”, it includes images based on if Southwest...

Floyd County Brochure

Floyd County Brochure

This pamphlet, which serves as a welcome to Floyd County for visitors, highlights the area’s top focal points and is filled with gorgeous photos and information about the area. It also features a ‘gate-fold,” which produces a beautiful landscape across the bottom of...