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Our Work

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Take A Staycation

Take A Staycation

Project summary The High Road Agency recently changed Visit Kingsport’s home page (visitkingsport.com) to add COVID-19 messaging. We created three distinct Mini Vacations pages, along with videos to go along with each of them. We then placed the videos on television...

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Symphony of the Mountains

Symphony of the Mountains

In response to the COVID-19 pandemic, Symphony of the Mountains had to modify its schedule but continues to find a way to bring light and depth to a new music season, its 74th since debuting in 1946. With several months left in 2020, SOTM is offering six free outdoor...

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Loudon County Profile

Loudon County Profile

HRA created a comprehensive profile sheet for Visit Loudon County. This piece is an overview of the county that provides information intended to help draw visitors to Loudon County. Information provided includes everything you would love to know about the region,...

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Old Slow and Easy

Old Slow and Easy

“The Old Slow & Easy” is an exhibit showcasing the Smoky Mountain Railroad at the Sevierville Visitor Center. It’s free to learn about Sevier County’s railroad history at the exhibit, which opened January 9th, 2020 and will be on display throughout 2020.Project...

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Bristol Sessions Super Raffle

Bristol Sessions Super Raffle

Bristol Rhythm and Roots Reunion has been tremendously successful over the past two decades and in 2019 the Birthplace of Country Music decided they wanted to take fundraising to the next level. With a goal of energizing their brand, while also raising monies for the...

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FEATURED WORK

Bristol is Ready

The High Road Agency partnered with the City of Bristol and Bristol Tennessee Essential Services to produce the BristolIsReady.com portal-style microsite, which serves as the call to action for advertising campaigns promoting the city.