There's a time in every organization's life when stakeholders begin to think about rebranding. This brings up many questions: Should we rebrand? Why should we rebrand? What is our legacy? What is our identity? Knowing the answers to these questions is vital to...
The 2022 Bristol Rhythm and Roots Reunion commemorative poster was unveiled on Thursday, April 28, 2022, and its talented designers, the High Road Agency's Katie Westbrooks and Sarah Mast, were on hand for the presentation.Poster Design HRA has played a key role in...
Following the success of the Appalachian Regional Committee annual event that we helped produce at the Southwest Virginia Cultural Center & Marketplace, we were contacted again by the Executive Director to assist with creating a series of showcase holiday events...
In a continued partnership with Visit Kingsport, we worked with them to build a new website with a focus on creating a great user experience through the use of directories to plan their next original vacation to Kingsport, Tennessee.Project summary Visit Kingsport...
The High Road Agency was proud to participate in the Appalachian Regional Commission event held recently at the Southwest Virginia Cultural Center & Marketplace. HRA produced the event, which welcomed Virginia Governor Ralph Northam and ARC federal co-chair Gayle...
In November 2020, The High Road Agency was asked to be part of an exciting endeavor – one of our client's first books! And with our help, Jose Castillo, co-owner of Spark Plaza, recently released “Make Your Mark,” a children’s book. High Road was tasked with taking...
Brochure Design The High Road Agency has been collaborating with Visit Loudon County since 2018. The organization covers tourism for five different cities within Loudon County, Tennessee. With the stunning background of the Great Smoky Mountains and an array of lakes...
The High Road Agency recently had the honor of working with a talented artist, Matt Bridges, to produce the commemorative poster for the 20th anniversary of Bristol Rhythm & Roots Reunion! Poster Design The High Road Agency was once again honored to work with...
Check out Bristol’s newest attraction! We are proud to have worked with Explore Bristol in creating the Explore Bristol Holiday Ornament Photo Station, which made its debut at the Downtown Center on Nov. 21. The Photo Station, which stands 10 feet high, shimmers with Winter Wonderland blue and white holiday lights and is positioned in front of Bristol’s iconic Country Music Mural.
