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Reinvention of Marketing Through Bowie

Reinvention of Marketing Through Bowie

When I heard the news of David Bowie’s passing, I felt like I was in a shadowy room without gravity.  His presence on this planet added to the richness of our human experience.  As an artist, he shared with us his interpretation of life.  Each of us sees the world...

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Is Web Design Dead?

Is Web Design Dead?

Ah, web design. The ubiquitous practice of creating a website. An activity that you can do yourself with open-source tools or that you can spend more than it cost to build your house and furnish it. And a profession that was deemed to be secure because, well let’s...

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If the Image Fits… Use It!

If the Image Fits… Use It!

I’ve been doing some seasonal shoe shopping lately and have found some pretty fantastic sandals and pumps locally, but have also found some online.  Trying shoes on in stores is convenient in ensuring that they fit.  Purchasing through websites however may seem...

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7 Serious Faux Pas of Social Networking

7 Serious Faux Pas of Social Networking

Assuming that one size fits all social channels can really cramp your style.  Determine which networks most appeal to your audience by trying them on.  Different content styles are more attractive on some sites than on others, and you’ll know what works best by...

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FEATURED WORK

Athens Ohio Website

In partnership with The Athens Messenger, the High Road Agency recently worked with The Athens Visitors Bureau (AVB) in Athens, Ohio, to create a new, innovative, and user-friendly website.