In 2018, High Road gained a new partner that has touched many of our lives and our hearts, Touch A Life. Today, I want to share a campaign we created to increase fourth-quarter fundraising dollars and increase awareness of TAL’s vision. The campaign was focused on the...
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Touch A Life
The High Road team has recently partnered with Touch A Life, a nonprofit developing creative ways to bring healing and empowerment to kids who are suffering, exploited, and at-risk around the world. The team currently cares for children in Ghana, Vietnam, and...
Pinnacle of Success: The High Road Agency
On May 10, The High Road Agency attended the 21st annual Pinnacle Awards, hosted by Northeast Tennessee Tourism Association, to celebrate the marketing efforts of tourism in our region. As we did not enter any projects for where the team was awarded the Partnership...
Katie Westbrooks: High Road’s First Hero
Since joining The High Road agency in September 2017 from a 20+ year career at tourism offices in Bristol and Kingsport, I consider myself fortunate to still work in the industry I love (Tourism Marketing), and work with a plethora of extremely talented and creatively...
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Explore Bristol Holiday Ornament Photo Station
Check out Bristol’s newest attraction! We are proud to have worked with Explore Bristol in creating the Explore Bristol Holiday Ornament Photo Station, which made its debut at the Downtown Center on Nov. 21. The Photo Station, which stands 10 feet high, shimmers with Winter Wonderland blue and white holiday lights and is positioned in front of Bristol’s iconic Country Music Mural.