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2020 Pinnacle Awards

2020 Pinnacle Awards

The Northeast Tennessee Tourism Association recently held its annual Pinnacle Awards to honor the industry’s premier performers for 2020. The High Road Agency, which works with a number of tourism entities in the region, was proud to have played a role in several of...

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Old Slow and Easy

Old Slow and Easy

“The Old Slow & Easy” is an exhibit showcasing the Smoky Mountain Railroad at the Sevierville Visitor Center. It’s free to learn about Sevier County’s railroad history at the exhibit, which opened January 9th, 2020 and will be on display throughout 2020.Project...

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Bristol Sessions Super Raffle

Bristol Sessions Super Raffle

Bristol Rhythm and Roots Reunion has been tremendously successful over the past two decades and in 2019 the Birthplace of Country Music decided they wanted to take fundraising to the next level. With a goal of energizing their brand, while also raising monies for the...

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Johnson City Eye Clinic Website

Johnson City Eye Clinic Website

The High Road Agency partnered with Johnson City Eye Clinic & Surgery Center to rebuild their website with a focus on providing patients an easy way to request an appointment and access their patient portal. The site also includes education on the services that...

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The Grind

The Grind

The Grind Coffee Café branding was created for a family in Bristol who had a vision for a coffeeshop in a new downtown business center that never came to fruition through the pandemic. The name "The Grind" came from a brainstorming session when discussing the overall...

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FEATURED WORK

Athens Ohio Website

In partnership with The Athens Messenger, the High Road Agency recently worked with The Athens Visitors Bureau (AVB) in Athens, Ohio, to create a new, innovative, and user-friendly website.