The High Road Agency recently created an eye-catching new website for the Kingsport Fun Fest, a nine-day festival that takes place in July. Fun Fest, one of the largest summer events in the region, needed a fresh, new look, and HRA created a stunning site that has...
Friends of Southwest Virginia developed a new event for the summer of 2022 – the LOVE SWVA Concert Series – and the High Road Agency played a key role in rolling it out. The agency created the concert series branding as well as a variety of graphics for the event,...
There's a time in every organization's life when stakeholders begin to think about rebranding. This brings up many questions: Should we rebrand? Why should we rebrand? What is our legacy? What is our identity? Knowing the answers to these questions is vital to...
The 2022 Bristol Rhythm and Roots Reunion commemorative poster was unveiled on Thursday, April 28, 2022, and its talented designers, the High Road Agency's Katie Westbrooks and Sarah Mast, were on hand for the presentation.Poster Design HRA has played a key role in...
Over the weekend, our team attended the Northeast Tennessee American Advertising Awards in Jonesborough, TN, and the Southwest Virginia American Advertising Awards in Abingdon, VA. The American Advertising Awards is the advertising industry’s largest and most...
Following the success of the Appalachian Regional Committee annual event that we helped produce at the Southwest Virginia Cultural Center & Marketplace, we were contacted again by the Executive Director to assist with creating a series of showcase holiday events...
In a continued partnership with Visit Kingsport, we worked with them to build a new website with a focus on creating a great user experience through the use of directories to plan their next original vacation to Kingsport, Tennessee.Project summary Visit Kingsport...
The High Road Agency was proud to participate in the Appalachian Regional Commission event held recently at the Southwest Virginia Cultural Center & Marketplace. HRA produced the event, which welcomed Virginia Governor Ralph Northam and ARC federal co-chair Gayle...
Photo credit: Johnson City Aerial Photography
In November 2020, The High Road Agency was asked to be part of an exciting endeavor – one of our client’s first books! And with our help, Jose Castillo, co-owner of Spark Plaza, recently released “Make Your Mark,” a children’s book.
