The High Road Agency was proud to participate in the Appalachian Regional Commission event held recently at the Southwest Virginia Cultural Center & Marketplace. HRA produced the event, which welcomed Virginia Governor Ralph Northam and ARC federal co-chair Gayle...
The Holidays are Coming; It’s Time to Get that Marketing Campaign Moving The holidays are quickly approaching, which means you’ve likely already outlined your marketing strategy for the next couple of months. If you haven’t, it’s time to hit the gas! To be honest, you...
Does your business or organization get involved in any way in your community? If not, then you really need to consider why not. Have you ever volunteered anywhere personally? I think it probably felt good to you, didn’t it? You probably met some new people and...
LinkedIn recently released a guide for social media managers with updated stats about the platform and offered heavy hints that brands should consider increased advertising efforts on their platform. According to the guide, “Engagement on LinkedIn is booming....
One of the most challenging words in my vocabulary is the word “no.” It is such a small seemingly inconsequential word. Very few words are smaller or easier to spell. My toddler son says it with such ease. But for some reason, it rarely comes out of my mouth. It’s as...
Do you ever think about the way we communicate with one another? The way we talk and assumptions we make about how we will be understood by others. A few years ago, I spent a couple of weeks in Japan, and of all of the different places I visited and things I...
Last month, I was driving home with my daughter from a concert and came to a curve in the road. I’ll admit, I took the corner a bit too fast. One of those times where you’re just sure that your car is about to slide off the road or roll over into the ditch. But you...
I just returned from picking up a few must-haves from a local “everything is a dollar” retail store. Price shopping is a necessity of life – we all do it – and for good reason. There are plenty of options out there for people who need cost efficient solutions in their...
Check out Bristol’s newest attraction! We are proud to have worked with Explore Bristol in creating the Explore Bristol Holiday Ornament Photo Station, which made its debut at the Downtown Center on Nov. 21. The Photo Station, which stands 10 feet high, shimmers with Winter Wonderland blue and white holiday lights and is positioned in front of Bristol’s iconic Country Music Mural.
