LinkedIn recently released a guide for social media managers with updated stats about the platform and offered heavy hints that brands should consider increased advertising efforts on their platform. According to the guide, “Engagement on LinkedIn is booming....
I admit it. I am one of THOSE people. The ones who silently judge misplaced apostrophes, cringe over incorrectly spelled words (even in texts) and die a little on the inside when others misuse words. Yep, I’m a card-carrying member of the grammar police. Of...
It’s a new year and we all know what that means: time to make resolutions that, in many cases, that won’t last through January. I know that’s generally what happens with me, especially when the words “diet” and “exercise” are part of the resolutions. And, while...
New Year… is it time for a new you? Ringing in the new year can bring many people to a state of contemplation. Where am I? Where am I going? What do I want and how can I get it? With these thoughts, we create New Year’s Resolutions. Many...
In 2018, High Road gained a new partner that has touched many of our lives and our hearts, Touch A Life. Today, I want to share a campaign we created to increase fourth-quarter fundraising dollars and increase awareness of TAL’s vision. The campaign was focused on the...
How do you feel when people ask if you’re ready for the holidays? Do you feel accomplished when you can respond with yes or do you panic a little when the answer is no? It’s a common question that people ask and perhaps it’s more indicative of small talk, but...
Winter is well underway. The leaves are gone, there's a chill in the air, and thoughts of snow are everywhere. For many of us, this means more time at home, bundling up near a cozy fire, and enjoying a nice cup of tea. Perhaps the time that many of us used to spend...
To be successful in achieving your company goals, identifying the proper audiences are critical for an effective ROI. The magic algorithms of social media, targeted and search engine marketing have helped businesses better harness their customer’s souls and life...
Check out Bristol’s newest attraction! We are proud to have worked with Explore Bristol in creating the Explore Bristol Holiday Ornament Photo Station, which made its debut at the Downtown Center on Nov. 21. The Photo Station, which stands 10 feet high, shimmers with Winter Wonderland blue and white holiday lights and is positioned in front of Bristol’s iconic Country Music Mural.
