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Great Stories are Rarely Aimed at Everyone

Great Stories are Rarely Aimed at Everyone

by Seth Penley | Mar 13, 2019 | Branding, Marketing, Video

Seth Godin writes, “Great stories are rarely aimed at everyone. Average people are good at ignoring you. Average people have too many different points of view about life and average people are by and large satisfied. If you need to water down your story to appeal to...

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