Public Relations

Public Relations

A number of years ago I found myself making a major career change, going from working at a newspaper as a writer to entering the world of public relations. One would think since both involve communications that it wouldn’t be such a huge leap. One would be wrong – at...
Facebook Changes

Facebook Changes

My, How Things Change With Facebook! When you open Facebook, what do you see? Do you even bother to scroll through the feed or do you go right to the intended destination – Marketplace, a business you need information about, a friend’s profile? For me, I now use...
Saying No

Saying No

One of the most challenging words in my vocabulary is the word “no.” It is such a small seemingly inconsequential word. Very few words are smaller or easier to spell. My toddler son says it with such ease. But for some reason, it rarely comes out of my mouth. It’s as...
Birthday Marketing

Birthday Marketing

Last month my inbox was flooded (as usual) with deals from all of the businesses that have catalogued my email. The emails this month, however, included an abundance of birthday wishes, deals, and freebies. As I was scrolling through the emails, I began to think about...