by Lori Worley | Aug 14, 2019 | Copywriting, Marketing, Personal, Public Relations
When your career background includes writing for a newspaper, the AP Stylebook becomes your best friend. Used by many journalists (not all, because many use the New York Times style), it can be difficult to accept any other form of writing (it certainly has...
by Seth Penley | Aug 12, 2019 | Customer Service, Marketing, Personal, Public Relations
Does your business or organization get involved in any way in your community? If not, then you really need to consider why not. Have you ever volunteered anywhere personally? I think it probably felt good to you, didn’t it? You probably met some new people and...
by Seth Penley | Jun 20, 2019 | Campaigns, Marketing, Personal, Social Media, Video
Do you remember when Polaroids were popular? Maybe not unless you are over a certain age. Or maybe slides. Not Power Point slides. The kind that fit in that funny little carousel with the clicker. I am talking about a time when that was how you showed and...
by Lori Worley | May 31, 2019 | Campaigns, Copywriting, Marketing, News, Personal, Public Relations
Thinking about writing a blog but you’re not entirely sure how to go about it? Don’t worry, you’re not alone. Plenty of folks feel like they’ve got something to say and have a real desire to express it. The problem is, they don’t know exactly how to make it...
by Lori Worley | Mar 4, 2019 | Campaigns, Copywriting, Marketing, News, Personal, Public Relations
A little over a year ago, our entire staff took part in a little exercise one afternoon geared toward the growth and expansion of The High Road Agency. One of the questions we were asked had to do with our goals for 2018. One of my objectives was for our...
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