by Sarah Mast | Dec 11, 2017 | Marketing
What is your favorite part of winter? In general, I love everything about winter! But if I had to choose, my favorite would have to be SNOW… well there is also Christmas and cookies, but we will stick to discussing why snow is one of my favorite things about winter....
by Sarah Mast | Nov 22, 2017 | Graphic Design, Marketing
If you are anything like me, then you have already been planning for and looking forward to the holidays for awhile. In this blog I will discuss why I love the holidays and why some of these beloved traditions could give your business a marketing boost during the...
by Sarah Mast | May 18, 2017 | Marketing
I recently attended a wedding where the beautiful white wedding cake fell to pieces just hours before the wedding reception. In this moment, I began to wonder what factors could have caused this seemingly catastrophic event to occur. Was it an important ingredient the...
by Sarah Mast | Mar 18, 2017 | Social Media
We have all heard the saying, “Less is more.” This seems to be a domineering trend in visual and social marketing. Within a social media channel, such as Facebook, the ads that tend to stand out from others are ones with large, bold visuals and a powerful call to...
by Sarah Mast | Feb 18, 2017 | Branding
In the past month or so I have been in the process of house hunting, particularly near the downtown area of Johnson City. In general, homes in this area tend to be older homes that sometimes need just a bit of TLC. Sometimes, just a little TLC (typeface, logo, and...
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