Touch A Life

Touch A Life

by | Aug 1, 2018 | Marketing, News, Portfolio

The High Road team has recently partnered with Touch A Life, a nonprofit developing creative ways to bring healing and empowerment to kids who are suffering, exploited, and at-risk around the world. The team currently cares for children in Ghana, Vietnam, and...
The Mountains Were Calling

The Mountains Were Calling

by | Apr 2, 2018 | Branding, Personal, Social Media

Last month I had the chance to spend some vacation time in Utah exploring many #BeUtahful places. The difference in scenery that a few hours drive can make from Salt Lake City is remarkable. In Salt Lake City, specifically in the winter, every direction you look there...
Birthday Marketing

Birthday Marketing

by | Feb 6, 2018 | Marketing, Personal

Last month my inbox was flooded (as usual) with deals from all of the businesses that have catalogued my email. The emails this month, however, included an abundance of birthday wishes, deals, and freebies. As I was scrolling through the emails, I began to think about...
Why are Brand Standards so Important?

Why are Brand Standards so Important?

by | Jan 26, 2018 | Branding, Marketing

Your brand is not just your name and logo. Your brand is your voice, your tone, your look, and more that all come together to represent who you are. A brand guide is an essential tool for your company to maintain consistency in your marketing efforts and beyond. WHAT...